Culture Brief

Qualities like trust, belief, confidence, and hope are states—not traits—that ebb and flow over a season, competition, or even a single match. When they dip, we act our way out of it.

Qualities like hope, confidence, trust, and belief are necessary assets on our teams, but they are not earned through motivational talk. Rather, they are outcomes of what we do every day.

Adversity is not a distraction from growth—it is the primary vehicle through which individuals and teams reach their potential.

When we understand integrity as steadfast adherence to our goals and our way, we begin to see how necessary and relevant it is at every point of our journey.

At each level of our depth chart, team members should know how they uniquely matter and what they’re expected to bring.

When team members know that they matter—regardless of role or position—their abilities and their contribution to our team grow exponentially.

There is no perfect team and no perfect season. There is just us, and we have the capacity to decide how we will respond to each other and the journey as it’s unfolding.

The pursuit of optimal performance and healthy team culture requires that we go beyond the common ways that many people and teams put their values into action.

If there was one switch we could make to increase our ability to help teams strengthen their team culture, it would be to move from a mindset of “we do that” to “and then some!”

If we are developing a spirit of greatness in our team, we are not simply looking for either selfish or unselfish; we are looking for both unselfish and magnanimous.